Setting a Global vision

EMAAC Gilead

We organized an annual event for an audience of 250 senior global managers over a four-day period, with the objectives of best practice sharing and networking, and designed to set the strategy and vision of the year ahead. In addition to a seamless and exciting plenary, we provided a complex array of additional therapy area based meetings with their own intimate areas, including several inflatable meeting rooms. To enable the deepest possible engagement, we also introduced iPosters, allowing all attendees to share their stories and experiences interactively and engagingly, on large touch screens.